I'm an e-commerce specialist with 5+ years of experience architecting and scaling Salesforce Commerce Cloud (SFCC/SFRA) platforms for global retail brands. My work covers PLP/PDP, cart, checkout, OCAPI/SCAPI and payment integrations, with measurable impact on conversion and cart performance.
I'm now broadening into backend and distributed-systems engineering with Java, Spring Boot, system design, and data structures and algorithms, while continuing to lead e-commerce engineering work.
What I focus on:
- SFCC (SFRA & SGJC) architecture and backend development
- OCAPI/SCAPI middleware, API design, and third-party integrations
- Checkout, payments, fraud detection, and order-processing flows
- Mentoring engineers and driving sound technical decisions
- Senior Engineer, SFCC @ Litmus7 (Jan 2025 – Present)
- Worked on the PLP/PDP redesign across the discovery-to-cart journey, including PDP enhancements such as product variation features, to help reduce cart abandonment.
- Worked on payment integrations and wrote jobs and services for custom inventory and pricing logic, as well as payment and OMS related processing.
- Designed OCAPI/SCAPI-based middleware services in a cloud environment to power a retail mobile app.
- Worked on POCs related to BNPL (Buy Now, Pay Later).
- Explored ways to use AI tools and coding agents to improve developer productivity across the team.
- Own technical design and sprint planning, mentor junior engineers, and run agile scrums.
- Senior Software Developer, SFCC @ Valtech (Mar 2024 – Dec 2024)
- Led backend development for a platform migration from ATG to SFCC Headless using Node.js, redesigning the checkout backend logic to improve checkout conversion.
- Built payment-instrument and order-placement logic, and integrated Riskified and Finor for fraud detection.
- Authored job scripts for order exports, OMS processing, and payment settlements.
- SFCC Associate Developer @ Merkle (Dentsu) (Dec 2021 – Mar 2024)
- Re-architected the cart with custom plugins, improving cart-to-checkout conversion by 28%.
- Shipped multi-shipment, in-store pickup, and same-day delivery, and integrated PayPal and Klarna end-to-end.
- Built a custom marketplace PLP/PDP from the ground up and set up automated tests and performance monitoring.
- Full Stack Developer – Intern @ Katsam Group (Aug 2020 – Nov 2021)
- Built PLP, PDP, and cart backend logic on SFRA, and a Java + Hibernate academic management system.
- Sparks Award (Valtech): Mentoring and delivery excellence.
- CLIMB HIGH Award (Merkle): Cart revamp impact.
- Recognized for marketplace and seasonal template development.
- GATE 2021 Qualified
Languages:
E-Commerce & Frameworks:
APIs & Data:
Tools & Practices:
Backend and systems engineering through the Airtribe Software Engineering Program (June 2026 – Present):
- Core Backend: Java, JVM internals, Spring Boot, JPA/Hibernate, JWT/OAuth2, RBAC, JUnit, Mockito, concurrency, caching
- System Design: LLD and HLD, load balancing, caching and CDNs, replication and sharding, consistent hashing, microservices, circuit breakers
- Data Structures & Algorithms: Linear patterns, recursion and trees, graphs, dynamic programming
- Applied AI Engineering: Structured outputs, embeddings and hybrid search, function calling and agent state (MCP), evals, guardrails, prompt-injection defense
- Salesforce B2C Commerce Certified Developer (2023)
- Full-Stack Java Developer (Simplilearn)
- GATE 2021 Qualified
- Bachelor of Engineering, Computer Science, Shivajirao Kadam Institute of Technology & Management, Indore (2020)
“Solving complex business challenges with code, collaboration, and creativity.”